California is home to hundreds of vineyards and wineries that produce some of the best wines in the world. The city of Escondido in San Diego County’s northern region is especially ideal for starting a vineyard because of its rich soil and favorable weather. But what exactly does it take to run an Escondido vineyard successfully?
Start Small and Work your Way from there
Vineyards in Escondido and the rest of California are valued highly by locals. In fact, you won’t have a hard time looking for proper real estate just to start your own vineyard in the state. If you have a property in Escondido, you can start your own Escondido vineyard right within your backyard.
A lot of the biggest wine growers in the area did this and have now grown their properties into vineyard estates. You can also hire professionals to install your own backyard vineyard and work your way from there.
But if you don’t have an existing property in Escondido, it’s important to find the right piece of land that’s ideal for growing grapes. You also need to decide if you want to do the entire process of growing, producing and selling wines or focus on just growing grapes and sending them to a facility after.
Be Prepared to Invest for the Long-Term
An Escondido vineyard is a huge investment. A backyard vineyard installation alone can already cost you between $35,000 to $45,000 an acre and you would have to buy equipment and pay for maintenance and management in the long run.
Even if you do everything yourself, you still need to put in significant long-term capital investment for your vineyard to run successfully.
So, before you decide to take the plunge, make sure that you have enough money in your pocket to support the first few years of running your own vineyard. It’s also very important to know exactly what you’re getting into, so you don’t end up frazzled in the middle of running your business.
Learn about the In-Betweens of the Business
Many people think that being passionate about the best wines and grapes are all they need to succeed as an Escondido vineyard owner. But there is more to it than that. You need to learn all about the in-betweens of the business and get all the expert advice that you can to run your vineyard successfully.
If you’re planning to market your own wine, you’ll be in for some tough competition against more than 6,000 wineries all over the country. Most winemakers rely on direct-to-consumer marketing and you have to gain as much exposure as you can online and in print by sending some of your varietals to publications like Wine Spectator and The Wine Enthusiast.
Are you ready to dabble in running your own Escondido vineyard? Remember that growing wine is all about the game of patience since it will take at least two years before your grapes will start to yield fruits.
Speckle Rock Vineyards is located in beautiful Escondido, California and we’re happy to serve the following cities and counties and their surrounding areas in Southern California: Vista, Valley Center, San Marcos, Encinitas, Rancho Santa Fe, Ramona, Mesa Grande, Poway, Del Mar, Solana Beach, Carlsbad, and Temecula